Insight Summit Series

2015 PR + Social Media Summit

The Diederich College of Communication at Marquette University will host the 7th annual PR + Social Media Summit on Thursday, Oct. 8, 2015 with three pre-summit workshops on Wednesday, Oct. 7.

This year’s summit, to be held 8 a.m. to 4:00 p.m. in Marquette’s Alumni Memorial Union, will feature presentations on pop culture, sports and entertainment as well as on multicultural PR campaigns and travel promotions.

Thought leaders from FleishmanHillard, Laughlin Constable, Boelter & Lincoln, Fox Sports Wisconsin, Visit Milwaukee, and Abrazo Marketing will be among presenters to share practical insights and tips on PR and social media strategies to build relationships and drive customer engagement with business results.

Pre-Summit Workshops

Three workshops will be held on Oct. 7 in Marquette’s Johnston Hall, 1131 Wisconsin Ave.

They are:

10 a.m.-Noon
“Social Analytics Measurement and Management” by Tim Cigelske, Marquette University’s Director of Social Media

12:30-2 p.m.
“Infographics 101” by Jennifer Janviere, Jennifer Janviere Photography

2-4 p.m.
“Content Strategy and Marketing” by Erin Ebert and Maggie Avram, Laughlin Constable

Tickets to the workshops are $50 and are limited to 20 participants for each seminar.

  • What You Will Learn

    Our goal is for you to leave with information you can put to use on the job. While some sessions are intended to make you think – to put the ever-changing social media and PR landscape into a fresh context – the majority are geared to help you handle your day-to-day responsibilities.

    Fear that you’re falling behind? The Summit will help you catch up. Want to be more successful at what you’re already doing? Our speakers will provide practical tips. Check out the specific topics to be covered.

  • Who should attend

    Large organization or small. Agency, client or in-house. B2B or B2C. If you’re dealing with PR and/or social media challenges, we have sessions geared for you.

    We warmly welcome all levels of expertise.